How to Increase Sales This Mother’s Day for Your Shopify Store

Mother’s Day is a special day to make your role model feel special. We’re not only talking about your mom, but also your aunt, wife, grandma, stepmom, daughter, sister or even a beloved friend.  Even though we are grateful for them all year, during Mother’s Day, they deserve to be extra spoiled! What better way […]

5 Ways to Increase eCommerce Sales this Valentine’s Day

Ever since we were in second grade, chowing down on those pastel-colored chalky hearts and hoping we received a sufficient number of valentine greetings in our homemade envelopes, we knew Valentine’s Day was all about love. This Valentine’s Day, however, we’re going to give you the know-how to make customers fall in love with your […]

5 Attention-Grabbing Loyalty Program Hacks to Pull Customers in over the Holidays

Okay, it’s time to plan the game of associations. Ready? If I say “loyalty program,” you say… Did you say “points”? It doesn’t matter whether you call them points, stars, coins or great balls of fire; if your customer needs to amass them and redeem them for rewards, they’re points.  For many shoppers, points have […]

6 Customer Loyalty Best Practices for BFCM

Black Friday/Cyber Monday has the potential to do wonders for both your short-term and long-term sales, but you need to be smart about it.  Slashed prices and steep discounts can be great for your short-term sales, but leave you groping for customers in two months, when all those frenzied discount seekers abandon you for greener […]

8 Ways to Boost Sales with Gift Cards this Mother’s Day

45% of Americans Will Be Buying a Mother’s day gift cards this year. Here are 8 Ways to Ensure They will buy your gift cards! Mother. Mom. Mamá. Mamma. Maman. Wherever you are around the world, Mother’s Day is fast approaching – starting in the UK on March 22 2020, and peaking in the US […]

Ecommerce Gifting for the Holiday Season: The Agony and the Ecstasy

For most ecommerce shops, the holiday season is a double-edged sword. Gifts make revenues rise while margins fall. Here’s why. It’s the most wonderful time of the year for Ecommerce… All Ecommerce retailers are looking forward to the upcoming holiday season with a mixture of dread and anticipation. The ten biggest days for online shopping […]